SPELL and the gypsy collective

BEYOND THE ROCKWALL

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Photographer David Houseman
Muse Marie Lucassen @ Chic
Styling & Art Direction Isabella Pennefather
Hair Luciana Rose | Makeup Ashlea Penfold

When the weather moves in over the point at Broken Head, the clouds gather and manifest into some pretty wild and gorgeous storms. I remember this impromptu little shoot popped into our heads after we shot Gypsiana & Loveland at Dave’s studio with European model Marie Lucassen (@ Chic). It felt like such a waste to let Marie’s beauty go unseen by natural light. So Dave, our girls Luciana and Ashlea on hair and makeup, Marie, Spelly and I piled in our cars and snuck on into the Broken Head quarry. Of course.

If you’ve ever seen Broken Head Point as a storm approaches, the birds are going wild and the white rock of the point stands bold like a beacon out there in the ocean, it’s wild and primal. Well the quarry, only moments on down the road, is eery and quiet, the walls of rock protecting you from what’s about to hit… Marie struts silently along in our lace Woodstock Jumper, like a little blonde mountain lion, tempting the storm to come on over the rock walls. It came, but by then we were already huddled in our cars on our way back into Byron Bay… just a moment in time so we could let her beauty out into the wild, where it belongs.

SHOP GYPSIANA + LOVELAND online now.

 

 

 

 

 

SIGMA GIVEAWAY

We have an Instagram giveaway happening!

We’re just a little bit obsessed with how our gorgeous h&m girls weave their magic on set, so we sat down with our sister, makeup artist Luciana Rose, and asked her how it’s done, one of her comments stuck with me ~ “a good artist needs good brushes!” Touché, sister dearest!

So, we’ve teamed up with iconic makeup go-to @sigmabeauty to offer one of our followers a SIGMA ‘Essential Kits’ for them and 2 of their BFFs! Each kit worth $180US, total prize value of over $500US!) And don’t worry you don’t even need to re-post to enter!

Just jump on over to the above picture on our instagram and be following @sigmabeauty and tag 2 of your chicks in the comments. At some point over the next 24 hours we’ll comment STOP and the last person to have commented will be the winner! Tag as many times as you like! 

Happy tagging! And good luck y’all!

TERMS & CONDITIONS: As per Instagram rules, we must mention this is in no way sponsored, administered, or associated with Instagram, Inc. By entering, entrants confirm they are 13+ years of age, release Instagram of responsibility, and agree to Instagram’s term of use.

‘Chella Diary

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Coachella 15′ by Sarah Loven of Ready, Gypset, Go

Flash back to the ‘green-carpet’ of that fash-festival mecca that is Coachella, winding in and out of the desert and the palm tree lined oasis that is Palm Springs and beyond, so Sarah Loven takes us back to the dream of dreams when it comes to festivals… Coachella 15′. As  we look down the barrel of  our own Splendour in The Grass (less than 4 weeks to go chickadees!!) we thought we’d check in with one of the US own festival princesses, Sarah Loven from Ready, Gypset, Go and pick her brains on all things festival!

Ok, so what’s your bucket list festival?
My bucket list Festival, though it’s a tough choice, probably has to be Glastonbury! I’ve always wanted to visit Europe, and I already love the music and culture in England. Glastonbury Festival is 5 days and other than just music, has dance, comedy, theatre, circus, cabaret, and other arts. It’s like a festival. Also famous for it’s mud… haha!
Three things you can’t live without festival-side:
During festival I can’t survive without:  1.) The perfect sized bag- it can’t be too big or it’s heavy, and not to small or you can’t fit your essentials. Something with a soft strap that doesn’t rub your shoulder raw or get in the way while dancing. 2.) Face protection- I relied heavily on my sunglasses and a bandana to protect me from the sun and all the dust. They quickly became a staple part of my outfit, haha! 3.) Cleansing wipes! You get covered in a layer of dust and dirt, and wiping down with a cool wipe really helped keep me clean and refreshed. Especially in the heat.
One of your most amazing festival moments…
One of the most amazing festival moments I had… hard to choose just one… had to be dancing with friends at Alt-J’s performance, and sitting on my hubby’s shoulders to see above the crowd. The music had the best vibrations and the the lights just splashed over us with such beautiful colors. It was amazing to hear the band live, and now whenever I hear those songs I can remember those exact feelings being there in that moment.
 What’s your tips to surviving Coachella?
Some of my tips for serving Coachella: Dress comfortably and for the heat! Wear things that won’t give you funky tan lines. Wear sunblock! Stick with your friends, once you lose them, they’re gone for the rest of the day. Hydrate like crazy. Bring ONLY your essentials- carrying around a big bag is no fun!! Take tons of photos and videos to share with friends because they won’t understand how awesome it was when you try telling them. Lastly, remember to slow down and take it all in, because it goes by quickly! 
Who’s your festival icon?
 Alessandra ambrosio is always spot on for Coachella. Definitely my festival icon for 2015!

FAR OFF LAND.

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Photography Suzy Wolf
Images from Alexe Bec‘s blog, Dollpoupee

So – you know we’re a sucker for a US road trip. It’s like somewhere in a past life I must have fallen in love en route… I think it’s where my heart is happiest, (after pottering around my own home that is). We’ve been on countless US road trips ourselves over the years, but lately when we’re in the U.S it is a flurry of flights and photo shoots then getting back to our little ones in Australia. Luckily Alexe Riffard from Dollpoupee kept the dream alive and shared her roadtrip photo diary with us. Doll Poupée, french for  ‘to play with dolls’ ~ it’s no surprise then this lovely lady likes to play dress ups! We just love the vibe of these shots, dreamy, mysterious and adventure-filled + Spell past and present.

Only a few days after the USA passed landmark legislation to allow ALL Americans to marry, we feel it’s only appropriate to celebrate by sharing these gorgeous images with you because I’m feeling especially in love with that far away land right now. Now if only Australia would follow suit… here’s praying. #lovewins

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Mimi Elashiry | Spell + Vintage
by Ming Nomchong from The Drifter Blog

Two girls (Mimi x Ming), two cameras (a digital x 35mm), two styles (Spell x Vintage).

So loving seeing our girl Mimi Elashiry style some Spell with her own grungy, 90’s take.

When Mimi moved to Byron a few weeks ago (yipee honey welcome to town!!) she and Ming got together in neighboring Brunswick Heads (HOME of the vintage fibro house / vintage thrift shop!) and had some fun. Mimi picked some of her fave Spell pieces from our latest Gypsiana and Loveland collections to style back the plethora of epic 80s/90s gold from her own wardrobe.

Shop Gypsiana + Loveland online now!

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